Collection: Lattafa

Lattafa Perfumes is the Dubai house that took Arabic perfumery mainstream. Built on a simple idea — luxury-level composition and longevity at a price ordinary people can actually pay — Lattafa is now the brand most Americans discover first when they step into the world of Middle Eastern fragrance.

What defines a Lattafa scent is density. Where a typical designer eau de toilette fades by lunchtime, Lattafa builds around high-concentration amber, oud, saffron, vanilla and praline accords that sit on skin for eight hours or more and project across a room. The house's best-known releases cover the full range, from spicy gourmand and boozy dessert notes to fresh, clean fragrances for daily wear.

How to choose your first Lattafa perfume

• Sweet and gourmand — cinnamon, dates, praline and vanilla. Best for autumn and winter, evenings, and anyone who gets compliments on dessert-like scents.
• Oud and amber — deep, smoky and resinous. The traditional Arabian signature, and the longest-lasting category in the collection.
• Fresh and fruity — citrus, berry and floral openings that hold up in heat and humidity, ideal for daytime and office wear.

Are Lattafa perfumes long-lasting?

Yes. Most of the range is eau de parfum concentration or higher, so eight to twelve hours on skin is normal and considerably longer on clothing. One or two sprays is usually enough — these are not fragrances that need to be reapplied through the day.

Buying Lattafa in the USA

Every Lattafa bottle sold by Ezenzia is 100% original and ships from our Miami, Florida warehouse, so orders reach most of the country in a few days rather than the weeks an overseas order takes. We also supply Lattafa at wholesale pricing to retailers, boutiques and resellers across the United States.